Jessica Lavoie
Jessica Lavoie is an accomplished marketing leader with over a decade of experience in the dynamic world of digital healthcare startups. She specializes in delivering effective marketing and communication solutions for organizations focused on utilizing technology to enhance patient outcomes. As the Head of US Marketing at Healthy.io, she leads the US team in creating and executing strategic campaigns to drive adoption at scale for two unique product offerings – Minuteful Kidney and Minuteful for Wound. With a track record of bringing FDA-cleared products to the US market, Jessica collaborates closely with international partners, national organizations, large payers, and healthcare systems to commercialize these groundbreaking technologies.
Under her leadership, Healthy.io’s smartphone-enabled diagnostic tests and digitized wound care services have facilitated over 1 million patient assessments globally.
Before joining Healthy.io, Jessica spearheaded marketing efforts at Cricket Health and Binx Health, demonstrating her dedication to advancing patient-centric care. Her focus included populations at risk of chronic kidney disease and developing on-demand testing for improved patient accessibility. Jessica holds a BA in Communications from Suffolk University.